Work / Dreame
Four films for one keynote: an opening on the history of motion, a surreal reveal for a phone, a century of hair care, and a green hypercar introducing an assisted-driving system.
Excerpt · preview quality · full-resolution masters replace these previews at launch
A Silicon Valley launch needed films that could carry a stage, not just a feed: cinematic, wordless where possible, and ready in weeks.
Concept, direction, AI production and finishing for all four films.
Each film has its own look — photoreal history, retro-surreal product world, Pacific-coast driving — built from style frames approved before generation. The driving film carries an on-screen note that its visuals are AI-assisted demonstrations.
Four stage masters in 4K.
Opening (0:54): a history of motive power — a helmsman in a storm, a steam-engine fireman, a factory switch, a rocket leaving the pad — then X-ray views of Dreame's high-speed digital motor, a robotic arm, a phone and a hypercar, ending on the full range and the launch date.
Personal terminal (1:18): a retro-surreal world in teal, orange and gold, with a golden glass figure, a vintage car over a field of flowers, a train breaking the surface of a star-filled sea, and the phones revealed among white butterflies. The most editorial film of the set.
Personal care (1:20): hair care across a century — an 1890s salon, a 1930s film set, a 1950s living room, a 1990s bedroom — through a galaxy transition into present-day use of the dryer, straightener, toothbrush and shaver, ending on the full personal-care line on sand dunes.
Assisted driving (1:34): a green hypercar in a fog-bound forest, city streets from above, automated parking, a coastal sunset road and a race track, with on-screen feature captions. Every frame carries the note "AI-assisted visual technology demonstration only. Specs subject to final release." — the disclosure we recommend for pre-release hardware.
